BUDGET
It’s no longer considered necessary to spend three month’s salary on the ring, but you should know your preferred price point. Keep ring maintenance and insurance in mind while budgeting. And remember, the ring you buy now needn’t be their forever ring. Many people opt for an affordable starter ring and then upgrade later on to reflect their growing relationship – and income.

DIAMOND EDUCATION
When shopping for a ring, it’s important to understand your ring’s value. The best way to do this is to become familiar with the 4Cs – Cut, Color, Clarity and Carat. It’s also notable that certain diamond shapes, such as round, are more expensive than the more common shapes. Metal choice also affects price range, with 10K being least expensive, 14K being a little pricier, and platinum being most expensive.  

BRANDS & STYLE
Does your significant other prefer a branded engagement ring? If so, consider prominent designers and brands such as Neil Lane, Adrianna Papell, or The Leo Diamond. Find out what style of ring your love likes best too. Are they set on a traditional diamond or would they prefer an affordable alternative featuring gemstones, colored diamonds or lab-created diamonds? 

DON'T DO IT ALONE
Ideally you should enlist help from friends or family or even your significant other when figuring out what type of ring to buy. If you want the ring to be a complete surprise but need to talk to somebody, our KAY experts are here to help. Just book an appointment or chat with one of our Virtual Jewelry Consultants and you’ll be on the way to the ring of their dreams. 

ENGAGEMENT RING
PROTECTION
Our mission is to ensure you are happy with the engagement ring you’ve selected, from the day you take it home through all of the many years to come. That’s why we recommend protecting your engagement ring and wedding bands with jewelry insurance and with the fantastic guarantees and warranties that Kay Jewelers has to offer. 

SHOPPING ONLINE
Many couples choose to do their homework online and then come in to see the ring in person. But you can also make your purchase online! Online ring shopping has become more common and more secure so you can shop with confidence. Your ring of choice can be shipped to your home or to your local KAY store so your love won’t find the package.